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Some cool Network advertising images:

Google Realtime Search for Business – Automotive Web Success
Network advertising
Image by ralphpaglia

Automotive Web Success

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Featured: Google’s Realtime Search for Business
[]Google has tuned up Realtime Search and is letting it loose on the public. The greater Web world, including consumers, might not yet be aware of this search revolution but marketers and Web businesses need to take notice — now. Read more….

Trending: All Eyes on the SERPs
[]A recently-released study analyzes whether the intention behind search queries affects the way people browse the results page, the relationship between gaze patterns and intentionality. Read now….

Podcast: Crowd-Sourced Couponing, Reader Questions
[]Crowd-sourced couponing is hot. ushered in the era but there are alternatives with new business models. We speak with the Founder of about their new website. Also, we answer a user question about sitemaps and another about the proliferation of WordPress and other CMS-style sites. Listen now….


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“Squeezed in” subway ad angers passengers – Beijing Metro 5/9
Network advertising
Image by Green Idea Factory
BEIJING (Reuters) 15.2.2008 – An advertisement on Beijing’s subway proclaiming "Squeezed in?! Go and buy a car then!" has angered passengers who said it only encourages traffic jams, a state newspaper said Friday.

The advertisement, written in large white letters on a red background, is also contrary to the Beijing city government’s aim of getting more people to take public transport, the official Beijing Daily said.

"Isn’t this out of tune with environmental protection?" it quoted a subway passenger surnamed Yang as saying.

"The company sees subway passengers as potential customers, but the scornful tone of the advertising language exposes a lack of interest in human feelings behind a meticulous design," a female passenger surnamed Liu added.

Some Internet users have come up with their own versions of the advertisement’s slogan, the newspaper said, proposing: "Stuck in a traffic jam? Then take the subway!."

But the storm of criticism against the advert, which does not identify the company or organization behind it, may have just the effect the advertisers were looking for, the report added.

"If they only cared about getting eyeballs rather than the impact it would have on people and society, has it not been effective?" the newspaper quoted unnamed experts as saying.

Beijing is spending billions of dollars expanding and upgrading its subway network ahead of this year’s Olympic Games, and wants to encourage more people to take trains and buses to help deal with worsening road congestion.

(Reporting by Ben Blanchard; Editing by Alex Richardson)

© Thomson Reuters 2008 All rights reserved

For earlier images from Beijing metro, see…


Thanks to Julia Chytilová for bringing this to my attention.

No Sweat Shop @ The Green Living ShowThe Green Living Show
Network advertising
Image by thegreenpages
No Sweat is the pioneer of fair trade fashion and footwear, setting an empowered, unionized workforce as the gold standard for fair trade clothing. We market direct to consumers via the internet, through our network of independent retailers and by custom orders to wholesale customers. We provide a competitively priced fairly traded product to you and a living wage to our workers. How? By not advertising. We rely on you to help us spread the word! To see how, go to Globalize THIS. It’s our world. Let’s change it.

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